MediaTek familiar with the industry, said MediaTek MT6573 November holiday hot earlier in the mainland, and even came out, then MT6573 chip solution, only the CPU speed up to 650MHz, with the current 3G and smart phones, mainstream computing speed of 1GHz core Hardware specifications are still gaps, introduced for this MediaTek MT6575 chip solution, reinforcing CPU speed of 1GHz, strengthening the competitiveness of the 3G mobile phone chip, coupled with MediaTek 4 in 1 (GPS, FM, Bluetooth and Wi -Fi) wireless single-chip, as well as the development platform for rich mobile content and cost competitiveness, the momentum is quite strong.
MediaTek MT6575 chip solution for high hopes, despite the introduction of high-pass one after another on the mainland QRD (Qualcomm Reference Design), grabbed some brand factory orders for 3G and smart phones, and in R & D Qiuzhi Wang continued to recruit R & D team for the future economy of scale preparation, then the recent MediaTek comeback!, for the high-pass threat once again greatly increased, therefore, the recent mainland white-box handset industrial chain broke, have focused their attention on Qualcomm cell phone chips MediaTek 3G offer, even MediaTek reported How many prices are up.
Continental to retailers said that the current 3G mobile phone chip solution mainland generally offer about $ 10 MediaTek MT6620 4-in-1 single-chip competitive at this stage only the Broadcom (Broadcom) have similar products, Qualcomm and other short-term competitors still use two or more wireless peripheral applications chip combining shipping, the cost structure and MediaTek little fear against the odds, not to mention Qualcomm 3G mobile phone chip is higher than the original price more than 20% of MediaTek, forcing high-pass this time was none other to the customer, in order to avoid the brand in the mainland and the white-box handset market share retreat.
Continental white-box handset industry, said high-pass to take positive action in fact highlights two things, first is MediaTek MT6575 chips do have the new 3G mobile phone market competitiveness will inevitably have to make some high-pass response, to prevent a possible transfer single tide; followed by the world's second largest supplier of chips for cell phones has advanced the war, mainland China and emerging markets in 2012 will be the main battlefield of the world's 3G mobile phone chip.
:
